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What is a booklet?

There are two types of booklets: hardcover books and paperback books. Contrary to a brochure, a booklet is usually multiple pages stapled or glued together in the middle and often contains more detailed information than a brochure. They aim to provide information on different topics or showcase a product, service, or company to the readers. For example, a marketing booklet is used to promote products, introduce the audience to the company, or offer tips and tricks on several topics.

Why does your brand need a booklet?

Booklets are an excellent tool to promote your business. They are initially easily portable and simple to share. After pitching your services, you can hand them out at events or distribute them throughout the neighbourhood. Their best quality is that they draw attention and give you a competitive advantage. People may visit your company because they recognise its logo on a booklet left on a coffee shop table.

In addition, booklets have a wide range of uses. For example, you could use them to promote your business, which is an excellent strategy to interest people in what you offer. They could also serve as educational tools.

How to create a booklet in Xara?

If you want to create a booklet for your company to showcase your product or services, then Xara Cloud is exactly what you need. You’ll be able to create your booklet in no time – and you won’t need to download any complicated software or hire an expensive design agency!

Luckily, you can create a professional-looking booklet without ever leaving your browser. We’ve put together a four steps guide to creating a booklet using Xara Cloud to walk you through the entire process of making a booklet and taking it online.

Start by simply choosing your favorite booklet template design from our library. These templates have been carefully created by professional designers to provide the perfect starting point. You can easily make it yours with our drag-and-drop editor.

With a few clicks, you can customize the colors and text styles of our book template to match the look and feel of your company brand. And of course, you can add your own logo and upload images from your computer or the cloud. If you don’t have photos, simply select one from the millions of free professional-quality stock images offered within Xara Cloud.

You can display relevant data in the most interesting visual formats, such as tables, bars and pie charts. We also have a collection of ready-made infographics to enhance your document; SWOT analysis, Venn diagrams, maps, process flow and much more. Yes, it’s possible to create the perfect booklet, even if you don’t have any design experience!

Sign up now for free and create your following custom booklet with Xara Cloud. Focus on your content, leave the design to Xara Cloud, and you’ll discover you can make something unforgettable.

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