Turn Every MLS Listing into Ready-to-Publish
Marketing Campaigns Instantly

Xara’s MLS Integration connects directly to your MLS, creating personalized marketing campaigns for each listing and delivering them instantly to your agents—without manual work.

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MLS integration process
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Your limitations of promoting MLS listings manually

Agents lose hours managing design tools and figuring out how to promote their MLS listings across channels. This time could be spent closing deals.

  • Manual campaign creation for each new listing is slow, leaving agents stuck in design tools instead of selling properties.
  • Inconsistent branding across channels makes it hard for brokerages to maintain a professional, uniform look.
  • Time-consuming coordination between agents and designers means your listings miss crucial early visibility.
  • Lack of automation means no easy way to quickly adapt marketing materials when MLS listings change, leading to outdated content.
  • Missed marketing opportunities on social media and email due to the complexity of creating channel-specific materials.

Automatically Generate Listing Campaigns

Xara’s MLS integration automates marketing for your agents, letting them focus on closing deals.

How to Use Xara Cloud with MLS

Playbooks

  • Instant Campaign Creation

    When a new listing hits your MLS, Playbooks create and send ready-made campaigns to agents instantly, ensuring consistent branding.

  • Multi-Channel Distribution

    Your agents to promote across social media, email, and print with just a single click, maximizing listing exposure.

  • Guided Publishing

    Walk your agents through sharing marketing materials in seconds. This repeatable process helps reach more buyers and generate more leads faster without effort.

Learn about playbooks

MLS Integration with Xara Cloud

With Xara’s integration, you can automate marketing for hundreds of MLSes. This wide coverage ensures that your brokerage can leverage automated marketing no matter where your MLS is based.

Put your brokerage’s marketing on autopilot

Xara Cloud’s platform automates your marketing efforts, guiding your team to yield the best outcomes: maximizing reach, enhancing listings, and increasing efficiency.

About Xara’s MLS Integration

How does Xara connect to my MLS?

Xara uses secure API connections to integrate directly with your MLS, ensuring real-time updates.

How to integrate MLS with real estate marketing?

Xara simplifies this process by automatically pulling listing data from your MLS and turning it into ready-made marketing campaigns that agents can publish instantly.

Can I automate marketing for my brokerage’s MLS listings?

Yes, Xara’s integration allows brokerages to automate marketing for all their listings, ensuring each property gets the visibility it needs without manual input.

What MLSes does Xara integrate with?

Xara connects with over 500 MLSes, including Bright MLS, Stellar MLS, ARMLS, MIAMI MLS, ITSO, and SOMO, covering all major areas across the U.S. and Canada.

Is the information and data transfer safe?

Yes, we prioritize security, using encrypted channels to keep your data safe.

How do brokerages benefit from MLS marketing automation?

Brokerages can save time, maintain consistent branding, and ensure all agents have access to high-quality marketing materials instantly, increasing the visibility of every listing.

Start promoting listings effectively, every time

  • Expert Support
  • Get every agent started in minutes
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