The only AI that handles your agents’ marketing
Fully automatic and custom, keeps listings promoted on more channels, grows your agents’ social media, and helps your brokerage get recognized.
How many agents are in your brokerage?
Agents:
5
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Perfect for growing your business
For Individual Agents
$99 per month
- Auto-post listings and expert content daily on Facebook, LinkedIn, and Instagram
- Automatic marketing campaign generation
- Unique local expert content, 7 posts per week
- Branded print materials
- Send listing email campaigns with 1 clickWorks with: Follow Up Boss, Brevo, Constant Contact
- Custom designs matching your brand
What You Get
- Every listing marketed across all channels automatically
- Consistent social presence without daily work
- Professional brand appearance across all materials
- More buyer inquiries per listing
Multiply agent success
For Brokerages
$129 per month
~$26 per agent
Listing Marketing Automation
Help agents sell faster without adding staff or tools.
- Delivers personalized marketing materials for every agentDetects new and updated MLS listings automatically.
- Promotes listings across each agent’s social media profiles
- Includes print-ready flyers, postcards, and mailers for every property
Social Media Management
Automatically promote your agents’ listings and your brand across every channel.
- Schedules and posts listings for each agent
- Positions agents as experts with curated content
- Agent and agency level profiles
Email Marketing
Showcase listings and reach more clients with automated emails.
- Generates property promotions automatically for every listing(Coming soon)
- Send campaigns with one click
- Built-in email tools, no extra software needed
Brokerage Support
Setup, integration, and ongoing help so your team stays focused on sales.
- White-glove onboarding for your entire office
- Connects directly to your agent portal and systems
- Ongoing support for admins and marketing teams
Pricing shown in:
Frequently Asked Questions
What's included in the Individual Agent plan?
For $99/month per agent, you get auto-posted listings and expert content on Facebook, LinkedIn, and Instagram, automatic campaign generation, 7 local expert posts per week, branded print materials, one-click email campaigns, and custom designs matching your brand.
What's included in the Brokerage plan?
For $129/month per agent (≈$26/agent at scale), the Brokerage plan adds Listing Marketing Automation, full Social Media Management, Email Marketing tools, MLS sync, agent-portal integration, white-glove onboarding, and ongoing admin support.
Are there hidden fees or add-ons?
No. The subscription includes full automation, MLS sync, agent social posts, and print-ready marketing — no extra add-ons.
How does onboarding work?
Xara’s team handles the template setup, MLS integration, and training so your brokerage does not need to lift a finger.
How long does setup take?
Most brokerages are fully set up in under two weeks. MLS agreements can be the longest part.
Can agents customise their content, or is it locked?
Each agent gets personalized content that follows your brand rules. Agents can further customize in the editor, and the brokerage controls what can be modified.
Which MLSes do you cover?
Xara covers most US and Canada MLS databases.
Do you integrate with our agent portal?
Xara integrates with your agent portal, so agents see it as part of your brand.
Which CRMs and email platforms do you integrate with?
Native integrations include Follow Up Boss, Brevo, and Constant Contact, so agents can send listing emails directly from Xara.
How does Xara post content for my agents every day?
Our AI builds a social media marketing calendar for each agent based on listings, sold properties, reviews, and target neighborhoods. It creates and schedules posts that keep agents visible and consistent across their channels.
Do you support pricing in currencies other than USD?
Yes — pricing is shown in USD, EUR, and GBP.