In the digital age, having an online presence is essential for any real estate business. Establishing your digital address with a real estate website builder is easier than ever.

A website builder helps you create, publish, and manage real estate websites. But why does that matter? Well, a real estate website acts as a digital storefront. It offers leads information about your properties, services, and the team behind everything.

A well-designed real estate website can help establish trust and attract qualified leads. In contrast, a poor real estate website will send leads on their way, and that’s if it gets any traffic at all.

Real estate professionals like yourself need effective website-building tools. As of 2024, there’s no valid excuse not to get a website. It should be part of your business plan. Website builders are efficient, fast, and cheap.

Hence, let’s explore the best real estate website builders available today. Together, we’ll get your website up and running!

Why Do Real Estate Businesses Need a Website?

Real Estate Facebook Page Source

Before we explore the best real estate website builders, let’s understand why having one is a must for real estate businesses:

  • Digital Presence. As we mentioned before, a real estate website is your digital address. That’s where leads come to when they look up your real estate business. What’s more, that’s where they convert into paying customers too. Simply having a Real Estate Facebook business page in 2024 is insufficient to attract leads. Nowadays, 96% of home buyers search for their dream home on the Internet. And half of them begin their search with an online search. This means you need a website that shows up in search engine results pages.
  • Property Showcase. A professional real estate website should list all your available property listings. People will look up the properties you showcase and then contact you to close that deal for them. This is an excellent source of traffic.
  • Lead Generation. Real estate agents need a constant flow of leads. For that, you need two things: high traffic and good conversion. Real estate websites are the lead capture tools that work best in the real estate industry. That’s why 69% of real estate agents have a website.
  • Credibility. According to Zippia, 75% of users judge a business’s credibility based on its website.

Key Features to Watch Out for in a Real Estate Website Builder

Real Estate Website Layout Source

Here’s what to look for when choosing the right website builder for a real estate business:

Customizable Templates For Realtors

According to a study conducted by Sweor, 75% of users will assess your website based on its web design. While this can be both encouraging and daunting, there is one thing you should aim to tackle:

  1. Fix your real estate website.
  2. If you don’t have one already, create a top-notch real estate website using a site builder.

To do so, you’ll need a real estate website builder that has different templates to choose from, depending on your needs. Perhaps you want to showcase your real estate profile and drive lead generation, upload property listings, and drive sales. Or, you’re a brokerage firm and need all of the above plus more features.

Regardless of your needs, keep in mind that they can change and evolve in time. Look for a real estate website builder that can sustain all these changes.

Mobile Responsiveness

Mobile responsiveness is non-negotiable when it comes to any real estate website builder. With 55% of users accessing websites on mobile devices, the website must adapt to various screen sizes.

Real estate professionals must account for mobile responsiveness to stay competitive. Hence, the best website builders must offer mobile compatibility. Otherwise, they are not viable options to consider.

SEO Tools

The best website builders have built-in Search Engine Optimization (SEO) tools that allow you to optimize your site for search engines. Blogging features, heading optimizations, meta titles, meta descriptions–they should all be there.

Look for a website builder that has the tools you need to improve SEO. While this feature may not seem important at first, it will make all the difference in the traffic you’re getting in the long run.

Lead Capture For Your Listings

Most real estate websites use lead capture strategies one way or another. Hence, lead capture features are a fundamental feature in a real estate website builder. They help you gather useful information from potential clients. More importantly, they help convert the leads who already showed interest in your properties or services.

Here are some lead capture tools to look for in your real estate website builder:

  • Lead capture & scheduling forms (contact forms)
  • Call-to-action buttons
  • Landing pages
  • Digital Marketing features (newsletter sign-ups, social media feeds, Google Maps)

With these advanced features, you can capture names, email addresses, and phone numbers. You can then follow up with these leads, nurturing them into potential clients.

Ease Of Use & Support

As a realtor, you must choose an easy-to-use website builder with every feature you need to make a professional-looking website.

In times of crisis, it is crucial to have reliable support readily available. Often, there isn’t enough time to contact the original website creation specialist. That is why a website builder application should include a dependable support team and a stable server that you can rely on.

Top 9 Real Estate Website Builders

The following real estate website builders offer the ultimate tools and templates. The best part? There’s no need for you to have any coding skills.

So, let’s delve into the best real estate website builders for 2024:

1. Xara Web Designer+

Xara Web Designer+ Best Real Estate Website Builders

When it comes to real estate website builders, Xara Web Designer+ stands out as a powerful and comprehensive platform for realtors.

You can create your website without coding skills using our intuitive drag-and-drop editor and pre-made templates. Start from scratch or choose your favorite template and edit its content and layout. Our straightforward WYSIWYG editor includes all the necessary lead-generation integrations.

Here are some of its key features:

  • Numerous Building Blocks: Customize your real estate site with drag-and-drop elements.
  • Built-in SEO Tools: Optimize your website for improved search engine visibility.
  • Mobile-ready feature: A responsive version that can adapt to all devices is automatically created and updated.
  • Media Integration: Display multimedia embedded right into your website with our YouTube, Maps, and other integrations.
  • Versatile Templates: Tailored templates for real estate profiles, websites, startups, and many more.
  • E-commerce Functionalities: Manage transactions and payments directly on your website by adding widgets and add-ons.
  • COMING SOON – AI Text Generator: Create compelling, SEO-friendly content with our Open-AI-powered generator.
  • Integrations with Important Tools: Integrations with Calendly, MailChimp, Paypal, Stripe, and many others.
  • 24/7 email and live chat customer support

Xara also provides reliable web hosting at fair pricing, which includes a domain name.

Try out Xara Web Designer+ today and build the perfect website in minutes! We offer a 14-day free trial, then Xara Web Designer+ is only $9.99/month.

Download & Create Your Real Estate Website For Free With Xara!

2. Placester

Placester Best Real Estate Website Builders

Placester is a popular choice among real estate professionals. Its user-friendly interface and real estate-focused features made it a top choice.

It offers a variety of visually appealing templates for real estate businesses. Additionally, it provides lead capture functionalities, helping real estate agents convert potential leads into clients.

3. Wix

Wix Best Real Estate Website Builders

Wix is a well-known website builder. It caters to diverse fields, including the real estate industry.

With its extensive library of templates and easy-to-use editor, Wix helps you to create real estate websites with ease. This real estate website builder stands out as a popular platform. That is due to its extensive array of features and large expertise. It’s got everything you need to create and run a website.

Moreover, Wix provides an app creation feature called Velo. Another important aspect to note is that Wix has got social tools. Hence, you that you can connect your socials in one place.

For a real estate agent like yourself, Wix provides booking systems and online payment options. This means that leads can schedule calls, pay for webinars, or reach you 24/7.

4. Squarespace

SquareSpace Best Real Estate Website Builders

Squarespace is a versatile website builder that offers elegant templates. While not specifically designed for real estate, Squarespace provides plenty of customizable templates.

Use their “portfolios” templates or the “online store” ones to create your real estate websites. Depending on your needs and business size, you can see what fits your needs best.

This real estate website builder offers marketing tools, built-in SEO tools, as well as a logo maker. However, the platform lacks visual editing tools for enhancing designs on your website. It also lacks other extensive features that other website builders share.

5. WordPress

Wordpress Best Real Estate Website Builders

WordPress is a powerful and popular content management system (CMS). It offers many real estate plugins and themes. With its open-source nature, WordPress provides a high level of customization. It also allows more control over website design and functionality.

However, the support is not great with WordPress. The platform is better used for real estate blogs.

6. Web

Web Best Real Estate Website Builders is a powerful platform designed to help you create a real estate website that converts. Its main features are:

  • Intuitive website builder
  • Drag-and-drop functionality
  • Pre-designed building blocks

Hence, creating a stunning website or online store is quite easy with this website builder.

The platform offers AI text generation for SEO-friendly content, real-time site analytics, and a marketing hub.

Web provides exceptional support. This includes 24/7 chat and expert designers for one-hour store design assistance.

7. Zyro

Zyro Best Real Estate Website Builders

Zyro is a relatively newer website builder on the market, but it offers a range of beautiful templates. Although they don’t offer templates specifically designed for real estate websites, you can still find one and customize it to fit your needs.

It provides a drag-and-drop editor, as well as some basic SEO, marketing, and CRM tools. Zyro is marketed as an affordable option, with prices starting from $2.59/ month.

8. Weebly

Weebly Best Real Estate Website Builders

Weebly is a straightforward website builder that offers real estate templates and a user-friendly interface. Although its focus is on online stores, you can use it to showcase your real estate business.

Weebly promotes itself as a website builder that lets you customize everything you need within the code. It also offers the ability to add videos, animations, and custom fonts to your website.

Weebly is a viable option for real estate professionals who need a simple and functional website.

9. Real Geeks

RealGeeks Best Real Estate Website Builders

Real Geeks is a specialized real estate website builder. It offers a range of advanced features, including IDX integration, lead capture tools, and property search functionalities.

Real Geeks focuses on delivering an all-in-one solution for real estate businesses. This real estate website builder has got a CRM app that allows you to manage everything on the go. Moreover, it’s got great integrations that you’ll need in your real estate website.

The Best Real Estate Website Builder

Trophy Source

Among all the website builders, Xara Web Designer+ stands out as the best real estate website builder. That’s because Xara caters specifically to real estate agents while also offering other functionalities to sustain your entire business.

  • Xara integrates with must-have platforms and boasts an intuitive drag-and-drop editor for website creation. While most website builders stop at website building,
  • Xara offers other platforms to help you manage your marketing efforts, brand management, and so much more.
  • Xara Web Designer+ works with templates, but you can hyper-customize it by accessing the code and creating your ideal real estate website.
  • With its multimedia integrations, creating a branded real estate website is a piece of cake.
  • When it comes to managing the real estate website, Xara offers SEO tools, email marketing tools, lead capture tools, and many more.

Hence, Xara stands out as one of the best website builders on the market.

Download & Create Your Real Estate Website For Free With Xara!


Laptop setup to build websites Source

We hope that this list sheds light on the top real estate website builders available on the market. Real estate website builders are often the perfect solution when it comes to building a web page. They simplify the process of creating, managing, and publishing websites.

Once live, these websites act as digital storefronts, helping build trust, attract leads, and convert leads into clients.

The best real estate website builders, such as Xara Web Designer+, provide a wide range of features to keep your business up and running. From customizable templates, mobile responsiveness, SEO tools, and lead capture features, this real estate website builder has got it all.

With Xara Web Designer+, you can create stunning websites that drive success in 2024 and beyond. Check out Xara today and build the best real estate website for your business!


1. How much does Xara Web Designer+ cost?

Xara Web Designer+ costs $9.99/ month with an annual subscription and $13.99/ month with a monthly plan.

2. Does Xara Web Designer+ offer SEO tools?

Yes, Xara Web Designer+ provides built-in SEO tools to help optimize your website and improve its search engine ranking.

3. Are Real Estate Website Builders Suitable For Beginners?

Absolutely! Real estate website builders are designed to be user-friendly and require no coding knowledge. They’re an ideal choice for beginners.

4. Should I Build My Own Real Estate Website?

If you have the time and are willing to learn the necessary skills, building your own real estate website can be the most cost-effective option. Nowadays, website building has a relatively low learning curve and does not require extensive technical skills. Moreover, building your website can give you more control over the design and functionality of your site. This way, you can tailor it to your specific needs and goals.

Download & Try Xara Web Designer+ for Free!