The automated alternative to canva

Canva makes pretty designs.
Xara helps your listings sell

Real estate brokers need more than design tools. Xara’s marketing automation gets listings marketed by detecting, creating, and posting for all your agents.

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Used daily by top-producing teams at

Great designs don’t sell homes. Great marketing systems do

Canva gives your agents design tools. But then they need to design, post, and come up with more ideas. Xara turns automatically turns listings into marketing campaigns.

Your brokerage’s challenge with Canva:

Wastes agent selling time: Agents spend hours designing instead of with clients
No listing lifecycle automation: Each marketing phase requires manual creation
Inconsistent brand presentation: Despite “locked” templates, each agent’s marketing looks different
New paid account requirement: Starting June 2nd, agents need paid Canva accounts to access your templates

xara-cloud-just-listed-real-estate-template

Promoting listings with Canva vs. Xara Cloud

Stop designing, start selling

Makes agents graphic designers

Canva turns your agents into part-time graphic designers. Template-sharing helps but distracts your agents from selling. Each listing still requires manual creation of materials at every stage.

Automated marketing that just happens

Works in the background, watching for new listings and status changes. Creating campaigns and sending out marketing materials without anyone needing to think, even posting on social media. Focusing on reaching buyers.

Lots of capabilities, but also costs

Canva announced that from June 2nd, 2025 agents will need paid Canva accounts ($12.99/month) to use your templates. Even without this expense, your marketing coordinator still spends 2-3 hours creating materials for each listing, limiting how many properties get full marketing coverage.

3x marketing capacity

One marketing coordinator can support 1 or 1000 agents as the platform automatically creates and delivers agent-personalized property marketing materials throughout the listing lifecycle. You cover every listing without adding staff.

No direct MLS integration

Canva has no connection to your MLS system. Agents must manually copy and paste listing data, upload photos, and format each piece. When listing details change, every marketing piece must be manually updated.

Your MLS data, instantly turned into marketing

Integrates directly with your MLS, automatically pulling listing data, photos, pricing, and agent information into all marketing materials. When listing data changes, all materials update automatically. No manual data entry, no delays, no errors.

One-time posts with no strategy behind

Your team creates social posts in Canva, but only some get consistent promotion across the selling cycle. Most get a single “Just Listed” post and nothing else, missing 80% of potential buyer engagement opportunities.

Automated social media promotion plan

Xara creates and auto-posts strategic updates from listing to sale. No agent action required. The system handles captions, scheduling and posting, even creating “Sold” materials to showcase agent success.

Xara’s built for brokerage growth. Canva’s for pretty pictures

Cut your marketing costs in half while tripling your reach. Your listings get complete promotion from day one to sold, without your agents ever touching a design tool.

Cut marketing costs and expanding reach
Reduce your costs with one platform that handles all marketing needs and deliver more value to agents.
Help your staff do more with less
Automate repetitive tasks so your staff can focus on agent support. Handle more listings without working longer hours.
Stay in front of buyers
Every property gets complete promotion. Build brand recognition through uniform marketing.