If you’re operating in the luxury real estate industry, you know that trust and consistent is of the utmost importance if you want to close more deals. Your clients expect someone with more than just a real estate license to handle their properties, and they rely on you to share knowledge and expertise in the industry.
And what better way to showcase that you are a trusted realtor than by projecting a consistent brand image? To this end, choose your branding elements carefully and showcase them on your branding collateral — be it on a flier, a poster, or your social media profile.
For the best results, use a luxurious color palette for your brand, such as black or purple, and keep in mind that 70% of luxury brands opt for geometric sans serifs fonts.